About me

About

I'm Jazmine, a product designer based in Barcelona with a background in psychology. I got into design because I wanted to understand why people do what they do, then build things around that instead of around assumptions. Eight years later, that's still my philosophy,

Career

My work sits across product design, brand, and go-to-market. Sometimes that means building a product from zero, other times it's refining a brand voice or just optimizing what already exists.

01

Brand Identity

Helping teams define a clear visual and verbal direction, from logos and typography to systems that stay consistent as the brand grows.

02

Web Design

Designing websites that are easy to navigate, fast to load, and built around clear content structure rather than decoration.

03

Product Design

Working on digital products with a focus on usability, flow, and interfaces that feel straightforward and considered.

04

Design Systems

Creating reusable components and guidelines that keep design consistent and make future work easier to manage.

©2026 Jazmine Watkins

Jazmine

Jazmine

Jazmine